In the modern world, social media has quickly turned from a hobby into a necessity, especially for authors trying to market their book. Sydney Alger, a marketer who has been working in the industry since she was 17, has put together "The 10 Steps to Social Media Marketing" to help authors navigate the digital landscape and reach their audience. Her insightful talk will cover the entire social media process through planning, preparing, drafting, and sharing your content. Don't miss out on this insightful talk supported not just on marketing theory, but up-to-date analytics about top social media platforms.